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Subjects

27 subjects across 5 programmes.

Every subject is self-paced and fully online, and includes its own multiple-choice assessment and automated Certificate of Knowledge on a pass. Some subjects count toward more than one programme.

Certificate of Knowledge in Marketing

Choose at least 2 subjects to build this certificate.

Subject 01

Principles of Marketing

The foundational concepts every marketer needs: what marketing is, the marketing mix, market research, segmentation, targeting and positioning.

24 lesson topics · 25 assessment questions

Course fee: K450.00

Assessment fee: K200.00

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Subject 02

Customer Service

Delivering service that builds loyalty — customer expectations, handling complaints, service quality, and building lasting customer relationships.

25 lesson topics · 25 assessment questions

Course fee: K450.00

Assessment fee: K200.00

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Subject 03

Advertising and Integrated Marketing Communications

Planning and executing advertising and promotional campaigns across media, and integrating them into one consistent brand message.

25 lesson topics · 25 assessment questions

Course fee: K450.00

Assessment fee: K200.00

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Subject 04

Marketing in Practice

Applying marketing theory to real business situations — planning, implementation, and practical case-based decision making.

25 lesson topics · 25 assessment questions

Course fee: K450.00

Assessment fee: K200.00

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Subject 05

Digital Marketing

Marketing in the digital age — social media, search, content, email, and measuring digital campaign performance.

25 lesson topics · 25 assessment questions

Course fee: K450.00

Assessment fee: K200.00

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Subject 06

Fundamentals of Entrepreneurship

The essentials of starting and running a small business — opportunity recognition, business planning, and basic financial literacy for entrepreneurs.

25 lesson topics · 31 assessment questions

Course fee: K450.00

Assessment fee: K200.00

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Certificate of Knowledge in Human Resources Management

Choose at least 2 subjects to build this certificate.

Subject 01

Recruitment and Selection

Attracting and choosing the right people — job design, sourcing candidates, shortlisting, interviewing, and making sound, fair hiring decisions.

25 lesson topics · 25 assessment questions

Course fee: K450.00

Assessment fee: K200.00

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Subject 02

Training and Development

Building workforce capability — identifying training needs, designing learning interventions, and evaluating their impact on performance.

25 lesson topics · 25 assessment questions

Course fee: K450.00

Assessment fee: K200.00

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Subject 03

Performance and Employee Relations Management

Managing performance and workplace relationships — appraisal systems, discipline and grievance handling, and maintaining fair, productive employee relations.

25 lesson topics · 25 assessment questions

Course fee: K450.00

Assessment fee: K200.00

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Subject 04

Compensation and Benefits Management

Designing pay that attracts and retains — salary structures, incentives, benefits, and the basics of reward strategy and payroll compliance.

25 lesson topics · 25 assessment questions

Course fee: K450.00

Assessment fee: K200.00

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Subject 05

Business Communication

Communicating clearly and professionally in business — reports, memos, meetings, presentations, and workplace correspondence that gets results.

25 lesson topics · 25 assessment questions

Course fee: K450.00

Assessment fee: K200.00

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Subject 06

Introduction to Human Resource Management

The foundations of managing people at work — HR's role in the organisation, workforce planning, job analysis, and the employee life cycle from hire to exit.

25 lesson topics · 25 assessment questions

Course fee: K450.00

Assessment fee: K200.00

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Certificate of Knowledge in Business Administration

Choose at least 2 subjects to build this certificate.

Subject 01

Business Administration and Office Management

Running the day-to-day business office — records and information management, scheduling, procurement basics, and coordinating administrative support functions.

25 lesson topics · 25 assessment questions

Course fee: K450.00

Assessment fee: K200.00

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Subject 02

Financial and Business Accounting Fundamentals

Reading and using the numbers behind a business — bookkeeping basics, financial statements, budgeting, and everyday financial decision-making.

25 lesson topics · 25 assessment questions

Course fee: K450.00

Assessment fee: K200.00

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Subject 03

Business Law and Ethics

The legal and ethical framework businesses operate in — contracts, business entities, consumer protection, and everyday ethical decision-making at work.

25 lesson topics · 25 assessment questions

Course fee: K450.00

Assessment fee: K200.00

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Subject 04

Principles of Marketing

The foundational concepts every marketer needs: what marketing is, the marketing mix, market research, segmentation, targeting and positioning.

24 lesson topics · 25 assessment questions

Course fee: K450.00

Assessment fee: K200.00

View details Recommend on WhatsApp
Subject 05

Fundamentals of Entrepreneurship

The essentials of starting and running a small business — opportunity recognition, business planning, and basic financial literacy for entrepreneurs.

25 lesson topics · 31 assessment questions

Course fee: K450.00

Assessment fee: K200.00

View details Recommend on WhatsApp
Subject 06

Business Communication

Communicating clearly and professionally in business — reports, memos, meetings, presentations, and workplace correspondence that gets results.

25 lesson topics · 25 assessment questions

Course fee: K450.00

Assessment fee: K200.00

View details Recommend on WhatsApp

Certificate of Knowledge in Customer Service

Choose at least 2 subjects to build this certificate.

Subject 01

Complaint Management

A focused, practical grounding in handling customer complaints well -- the structured process, key concepts such as the service recovery paradox, and how complaint data is used to prevent problems recurring.

25 lesson topics · 24 assessment questions

Course fee: K450.00 View details Recommend on WhatsApp
Subject 02

Customer Service Fundamentals

The foundations of professional customer service -- communication skills across every channel, managing expectations, and the personal and organisational habits that make service genuinely reliable.

25 lesson topics · 25 assessment questions

Course fee: K450.00 View details Recommend on WhatsApp
Subject 03

Customer Experience Management

How to deliberately design, measure and improve the customer journey across every touchpoint -- journey mapping, CX metrics, personalisation, and building a genuinely customer-centric organisation.

25 lesson topics · 25 assessment questions

Course fee: K450.00 View details Recommend on WhatsApp
Subject 04

Contact Centre & Multichannel Support Operations

How a modern contact centre actually runs -- channels, workforce management, routing, quality assurance, and the metrics that keep a high-volume support operation efficient without sacrificing genuine resolution.

25 lesson topics · 26 assessment questions

Course fee: K450.00 View details Recommend on WhatsApp
Subject 05

Customer Relationship Management & Retention Strategy

How organisations manage customer relationships deliberately over time -- lifetime value, segmentation, loyalty programmes, churn prediction, win-back strategy, and the CRM systems and data practices that support it all.

25 lesson topics · 25 assessment questions

Course fee: K450.00 View details Recommend on WhatsApp
Subject 06

Service Quality & Standards

How organisations define, measure and continuously improve service quality -- the SERVQUAL and Gaps models, service standards and SLAs, root cause analysis, TQM and ISO 9001, and reconciling organisation-defined quality with what customers actually value.

25 lesson topics · 24 assessment questions

Course fee: K450.00 View details Recommend on WhatsApp

Certificate of Knowledge in Business Law

Choose at least 2 subjects to build this certificate.

Subject 01

Introduction to Business Law

25 lesson topics · 25 assessment questions

Course fee: K450.00

Assessment fee: K200.00

View details Recommend on WhatsApp
Subject 02

Contract Law

25 lesson topics · 25 assessment questions

Course fee: K450.00

Assessment fee: K200.00

View details Recommend on WhatsApp
Subject 03

Company and Corporate Law

25 lesson topics · 25 assessment questions

Course fee: K450.00

Assessment fee: K200.00

View details Recommend on WhatsApp
Subject 04

Employment and Labour Law

25 lesson topics · 25 assessment questions

Course fee: K450.00

Assessment fee: K200.00

View details Recommend on WhatsApp
Subject 05

Commercial and Consumer Law

25 lesson topics · 25 assessment questions

Course fee: K450.00

Assessment fee: K200.00

View details Recommend on WhatsApp
Subject 06

Business Dispute Resolution and Legal Risk

25 lesson topics · 25 assessment questions

Course fee: K450.00

Assessment fee: K200.00

View details Recommend on WhatsApp

Application fee: K150.00

Paid once when you apply — covers your application review regardless of how many subjects you choose.

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